website strategy & redesign

Websites that help patients feel confident taking the next step

Audit & strategy

I start by evaluating your website through the patient’s eyes: how easy it is to navigate, how clearly it communicates what you offer, and how smoothly visitors find their way to booking an appointment. I also look at how you compare to competitors and where you have room to stand out.

From there, I build a clear strategy covering your messaging, site structure, and look and feel, so every decision is grounded in what will help patients take the next step.

Design & implementation

With the strategy in place, I bring it to life with a modern, on-brand design that feels warm and trustworthy to patients and works seamlessly on every device. As an artist as well as a marketer, I pay as much attention to how your site feels as to how it performs.

Throughout the process, I gather your feedback and refine the design until the site looks as good as it works.

Expansive therapy redesign

Before

After

A complete website redesign and Google Ads overhaul for Expansive Therapy, an LGBTQ+ therapy group, helped drive 2,000+ qualified patient leads.